Obscuring the boundaries between functional sportswear and dapper casual apparel, GOETZE’s SS17 collection is rooted between the sensibilities of boyish youth and manhood. The classic GOETZE pieces are updated with a new series of college jackets, track suit tops, shorts, striped shirts and rib knit tops, the collection adapts forms and silhouettes taken from athletic apparel, while placing emphasis on the functionality that materials like mesh-bonded jersey and memory poplin bring to clothing. Specific considerations add to the casual wearability of the collection, with sleeves cut at 3⁄4 length for shirts and pants.
Onto this template of reworked casual wear, GOETZE has introduced faux layering in many of the shirts and tops featured in the collection. Stripes of varying sizes and shapes are sewn where sleeves meet the upper and lower regions of shirts, orienting these pieces along the dimensional and structural lines of the collection. Pieces from GOETZE’s winter collection are also reworked into warmer weather analogues, like the oversize Trevor coat made of beige cotton twill. The tone of the pieces reinforce the light and active nature of the apparel, with palettes of sea blue, sky blue, navy and anthracite that note the light, active tone specified for this collection. These reworked pieces continue GOETZE’s dedication to reinterpreting essential sports and casual menswear with a contemporary and luxurious touch.
With Edition 10 SISSI GOETZE makes its debut as simply GOETZE this season. The revamp of the name and branding reclaims the labels commitment to its unique unconventional take on contemporary menswear. The season captures traditional silhouettes executed in a harmonious palette. Classic dress shirts are transformed with modern and unique touches. They are adorned with matching ties, double layers, and multiple pocket designs. Fabrics such as ribbed wool, geometric velvet and a denim look wool provide a new approach to classic trousers. Parkas, coats, bombers, pocketed vests and denim jackets offer versatile yet updated men’s outerwear pieces. AW16 integrates the designer’s signature elements to create the most refined version of the label that we’ve ever seen.
For Spring Summer 2016 SISSI GOETZE decided to do a sabbatical revising her creative practice of the past years as well as the business she built up. Restructuring both by applying small changes led to an updated business strategy as well as a stronger focus on the aesthetic approach she has developed. To pre-launch the ideas deriving from this analysis she teamed up with Verduú and renowned perfumer Mark Buxton to create the immaterial synthesis of this thought process in a scent. Meeting up with Mark she decided to give a brief, which includes elements informing her design practice, intermingling them in a short text. The idea behind was to work with associations rather than concrete scents, to merge images, which at first seem contradictory. This methodology is a strong representation of SISSI GOETZE’s approach to design.
Time collapses, and history dilutes itself. Yesterday is as close as the furthest future. Hyper-masculinity is floating next to an ageless generation. Your skin aged, sun, cigarettes. Now it’s lit by your macbook screen. I smell the toxic fumes of an imaginary future just as the toxic fumes of a past on street corners counting small crime money. I smell the towel of Rocky Balboa. I smell the silver screens which taught me all that and I smell. You. And you are here. This is all you know. And you are young, but you smell like Paul Newman, like after shave on irritated skin.